20 Top Salesforce AppExchange Apps

Updated: August 20, 2012

AppExchange , Salesforce.com 's wildly successful and much-imitated applications marketplace, offers over 700 different software products. The quality of these programs runs the gamut from "poor" to "OK" to "outstanding." Here are AppExchange's 20 most useful apps, covering a variety of fields and tasks:

Salesforce for Google AdWords

Publisher: Salesforce.com

Pricing: Included with all Salesforce Editions

Salesforce for Google AdWords allows online marketers to track the effectiveness of Google advertising campaigns and Web site lead-generation activity.

A+ Lead Finder by NextMark

Publisher: NextMark

Pricing: Free

A+ Lead Finder aims to help users choose the best lists and manage lead generation campaigns. More than 50,000 lists are available from the publisher.

DataSynch: QuickBooks Edition

Publisher: Pervasive Software

Pricing: Starting at $75 per month ($900 per year) for up to 10 Salesforce users. There's also a $495 setup fee.

DataSynch is a service for synchronizing information between Salesforce and QuickBooks. The service is designed to ensure that customer, product and order information is automatically synchronized. The product promises to eliminate the time delays and errors caused by duplicate data entries or by incomplete information about customer, product and service status.

Sales Activity Dashboard

Publisher: Salesforce.com

Pricing: Free

This dashboard lets business owners and managers analyze sales rep activity rates and compare sales types against opportunities.

SalesGenius

Publisher: Genius.com

Pricing: Pricing starts at $49 per user. Corporate discounts available. Free trial available.

SalesGenius lets users qualify prospects by sending trackable "Genius" emails, without any programming or IT involvement. The Genius Tracker alerts users instantly to prospect Web site visits and links to page-by-page replays of each visit.

Jigsaw

Publisher: Jigsaw

Pricing: Jigsaw offers individual subscription services starting as low as $25 per month.

Jigsaw is an online directory of business contact and company information that is built, maintained and accessed by a global community of more than 300,000 members. Jigsaw aims to provide low-cost, easy access to high-value business information that can be used to identify key decision makers and other individuals for purposes such as sales, marketing, recruiting and customer service.

Sales KPI Dashboard 1.0

Publisher: Salesforce.com

Pricing: Free

This dashboard contains graphs to help owners and managers determine the efficiency of their business. The different components aggregate relevant sales' key performance figures and help sales managers take corrective actions where appropriate.

ShareNow

Publisher: ShareMethods

Pricing: $25 per user per month for full users. Pricing for read-only users starts at $15 per user per month and is reduced further by volume. Discounted enterprise pricing is available. A free 30-day trail is available. If needed, extra file storage is available at $10 per GB per month.

ShareNow provides a large, shared and scalable library for sales and marketing materials. Users can share documents with marketing, sales reps, partners or prospects from within Salesforce. Documents may also be passed through an approval process.

MapQuest for AppExchange 1.0

Publisher: Mapquest

Price: Free

MapQuest's integration with Salesforce creates an easy way to map contacts, providing a useful planning tool. The software offers a map display, rollovers and proximity searches, all of which should help users locate contacts and plan meetings efficiently.

Lead and Opportunity Management Dashboards

Publisher: Salesforce.com

Pricing: Free

This product lets users install lead-tracking opportunity-management dashboards instantly within a Salesforce.com account. The dashboards use standard Salesforce fields and objects, so there's no need for configuration.

Service & Support Dashboards

Publisher: Salesforce.com

Pricing: Free

The lifeblood of every call center is the metrics it uses to measure performance. Different call centers rely on different metrics, but all agree it's important that reports and dashboards are configured to monitor performance.

Salesforce Mobile

Publisher: Salesforce.com

Pricing: $50 per user per month

Salesforce Mobile gives field sales reps wireless access to live data.

Mobile Field Scheduler

Publisher: Saaspoint

Pricing: From $400 per month per company.

Mobile Field Scheduler (MFS) is an on-demand scheduling tool for mobile field forces. The product allows users to manage teams of field service agents and their schedules via a single interactive console.

ExpenseWire 2.0

Publisher: SamePage Solutions

Pricing: $14.95 per user, per month. A free trial is available.

Expensewire is designed to help Salesforce users automate travel expense reports. Administrators can build and enforce spending rules, eliminate mistakes, speed up the reimbursement process and get control over T&E.

Auto vCard 1.2

Publisher: Arrowpointe

Pricing: Free

This application allows a user to auto-create a vCard file for the import of lead or contact information into the PIM of his or her choice. The product supports Microsoft Outlook, Palm Desktop and other PIMs.

EditGrid Spreadsheets

Publisher: Team and Concepts Ltd.

Pricing: $5 per user per month. Thirty-day free trial is available.

EditGrid is an online spreadsheet that supports real-time sharing and collaboration. EditGrid's integration with Salesforce allows users to open all Salesforce reports as spreadsheets.

Employee Manager 2.0

Publisher: Salesforce.com

Pricing: Free

This product allows small businesses to manage their most important asset — staff. It keeps track of employee information, salary history, benefit information, unpaid time off and other relevant information.

Mindflash

Publisher: Mindflash Technologies

Pricing: Starting at $150 per month for up to 25 seats.

Mindflash is a an on-demand online training system that enables businesses to quickly and easily build a new online learning program or grow an existing program.

OnPoint Direct Response

Publisher: K/P Corp.

Pricing: Organizationwide license at $595 per quarter or $1,995 per year. Thirty-day free trial is available. Special pricing is available for non-profit organizations.

Create and deploy Web microsites or landing pages for event registration, satisfaction surveys and other activities to facilitate interaction with clients or prospects. The program's integrated marketing services include print, direct mail and fulfillment.

PR Manager

Publisher: Salesforce.com

Pricing: Free

From reviewing press releases to booking speaking engagements and tracking media hits, PR Manager for AppExchange enables companies to manage their corporate communications processes and evaluate the results they achieve.

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