Account executives can provide better value to customers and differentiate themselves from the competition when they convey the message that they are not here to sell a product or service, but that they can help them reach or exceed their goals. For example, when selling into the CIO, who may in turn be reporting to the CFO these days, his or her goal may be the cut costs. Perhaps the CIO was historically concerned about integrating the latest technology with the organizations current configurations. Price was always a concern, but now cutting costs and streamlining processes take center stage.
When you sit with a client and say, "I'm here to understand what your goals are as an organization and an individual, and I'm here to help," you will find yourself in a better position than the commodoties broker. Your client looks good to his or her supervisors, and you are a shining star in a very competitive market.
Together, technology and the connective power of the internet are making drastic changes in what a typical work setting looks like today, and many companies are beginning to rely more upon a remote workforce. In fact, according to Global Workplace Analytics, “regular work-at-home, among the non-self-employed population, has grown by 105% since 2005.” more
You may think your business phone system is functional, but is it fully modern? In recent years, telecommunications technology has made major strides. A system that was perfectly serviceable ten years ago—or even five years ago—is now very out-of-date. more
Among all of the business software applications necessary for business operations, ERP is undoubtedly one of the most important. Making the wrong selection can have a disastrous impact on your accounting, manufacturing, and supply chain. With so much at stake, it is crucial to make a well-informed decision. more
Did you know that, according to Forbes, 86 percent of customers will pay more for a better customer experience? Customer satisfaction is always a worthy business pursuit, but to identify customer preferences and exceed expectations, you must keep pace with innovations in the technology your customers are using. more
This whitepaper describes why the shift from a traditional to a social intranet is imperative to staying competitive, and analyzes the costs and benefits associated with implementing one. You will also find useful KPIs to measure performance and further leverage your intranet's success, raising employee engagement and boosting your competitive advantage. more