New HP Offerings Enable Telcos to Deliver More Safe Cloud Services Fast

Updated: December 16, 2009

Timing here is critical. As the end users of cloud services seek flexible infrastructure, IP voice, unified communications and call center automation, cloud providers need a fast-track to such low-risk cloud capabilities. HP is also wasting no time as it competes yet more broadly against Cisco Systems in the race to become mainstream means to cloud services. [Disclosure: HP is a sponsor of BriefingsDirect podcasts.]

Among the new offerings:

  • HP Operations Orchestration, which will automate the provisioning of services within the existing infrastructure, allowing businesses to seamlessly increase capacity through integration with such things as Amazon Elastic Compute Cloud. Look for other public cloud providers to offer this as well.

  • HP Communication as a service (CaaS), a cloud program that will enable service providers to offer small and mid-size businesses services delivered on an outsourced basis with utility pricing. CaaS includes an aggregation platform, four integrated communications services from HP and third parties, as well as the flexibility to offer other on-demand services.

  • HP Cloud Assure for Cost Control, designed to help companies optimize cloud costs and gain predictability in budgeting by ensuring that they right-size their compute footprints.

Cloud Assure was introduced by HP last Spring, and today's announcement moves it to the next level. Neil Ashizawa, manager of HP's Software-as-a-Service (SaaS) Products and Cloud Solutions, recently spoke with me about Cloud Assure for cost control. He told me:

"When we first launched Cloud Assure earlier this year, we focused on the top three inhibitors, which were security of applications in the cloud, performance of applications in the cloud, and availability of applications in the cloud. We wanted to provide assurance to enterprises that their applications will be secure, they will perform, and they will be available when they are running in the cloud.

"The new enhancement that we're announcing now is assurance for cost control in the cloud. Oftentimes enterprises do make that step to the cloud, and a big reason is that they want to reap the benefits of the cost promise of the cloud, which is to lower cost."

He then explained how Cloud Assure for cost control works:

"Cloud Assure for cost control solution comprises both HP Software and HP Services provided by HP SaaS. The software itself is three products that make up the overall solution.
  • "The first one is our industry-leading Performance Center software, which allows you to drive load in an elastic manner. You can scale up the load to very high demands and scale back load to very low demand, and this is where you get your elasticity planning framework.

  • "The second solution from a software's perspective is HP SiteScope, which allows you to monitor the resource consumption of your application in the cloud. Therefore, you understand when compute resources are spiking or when you have more capacity to drive even more load.

  • "The third software portion is HP Diagnostics, which allows you to measure the performance of your code. You can measure how your methods are performing, how your SQL statements are performing, and if you have memory leakage."

These HP-driven means to attain cloud benefits sooner than later come in response to recent surveys in which industry executives clearly stated a need for more flexible computing options in the face of uncertain economic times. They want to be able to dial up and down their delivery of services, but without the time and cost of building out the capital-intensive traditional delivery models.

The market is also looking to cloud services -- be they on-premises, from third-parties or both -- to provide:

  • Elasticity - the ability to rapidly respond to changing business needs with automated provisioning of cloud and physical services
  • Cost control - by optimizing efficiency and gaining predictability of costs by ensuring cloud compute resources are "right sized" to support fluctuating business demands
  • Risk reduction - through automated service provisioning that reduces manual errors, non-compliance snafus, and downtime of business services and processes.



Featured Research
  • Empty the Airport Lounge

    When it comes to budgeting, travel time and expenses typically make up one of the larger allocations for growing companies. But did you know that there was an alternative that could save you time, money, and spare your employees jet-lag? Businesses that utilize video conferencing see a 30% reduction in travel costs. And while you might think your employees will get upset about the loss of flight status, only 15% are worried about the reduced travel and their frequent flier status. more

  • 10 Reasons to Invest in Video Conferencing

    Have you been on the fence about implementing a video conferencing solution for your business? Not quite sure if your employees will utilize it or are concerned about the costs being too high? The modern workforce is adapting and evolving with more and more employees working remotely, it is essential that they have the tools to be able to communicate effectively. more

  • Checklist for Setting Up an In-House Contact Center

    As customer service continues to become the most important competitor differentiator, can you honestly state that your business ranks among the best in your industry? 93% of organizations expect that contact volume will either remain constant or increase over the next two years. It is absolutely essential that you have a contact center that has been set up for success. more

  • 2017 Business Intelligence Trends

    It's long been thought that business intelligence (BI) could only be utilized by highly trained analysts and was therefore unattainable for most businesses. However, advancements in BI have made it so that everyone can utilize BI solutions to help shape business decisions and drive companies bottom lines. more

  • Your Phone System and Your Bottom Line

    Businesses have been using phones to drive increases to their bottom lines for almost a century now. Telephony, much like the rest of the business world, has seen drastic changes with the increase in technological advancement. Voice Over Internet Protocol (VoIP), has enabled companies to connect with consumers at levels that have been seen as unheard of before. And trust us when we say this, it is doing wonders for the bottom line. more