Out of the ample of new weapons and strategic plans to lure customers, social media is hitting the bars. Social media, lets say your Facebook, Twitter, Blogspot, MySpace that claims the diminishing effect of the traditional mediums of advertising like print. Its the latest buzz hitting the streets. We can't even afford to miss Barack Obama's example wherein he used Twitter during the presidential elections.
"Social media is all about becoming, being, and improving."
It would be apt to give you an apt definition of social media because this is actually like a wildfire, because people tend to share more words and ideas, pictures, video, and audio at unprecedented rates. To define it in a broader sense, Social Media is an umbrella term to the set of technologies and channels targeted at forming and enabling a potential massive community of participants to collaborate productively and integrate technology, social interaction, and the construction of words and pictures. The new phenomenon takes its shape with the help of a social media and takes a stand amongst the rest.
Taking the others into consideration, one tends to improve itself.
"Social Media puts the "public" into PR and the "market" into marketing."
- By Chris Brogan
With the outbreak of so much information and communication unencumbered by time, geography or borders, and the techniques to the filtration and organisation of the massive amounts of content and social interactions, social media has become the web to social web ecosystem and has become a part of the everyday lexicon of business. It actually corresponds to putting life into anything. It gives a new dimension to the credibility allocated and unquestioningly to just about anything that is read online.
"Marketing is no longer about the stuff that you make, but about the stories you tell."
- By Seth Godin
So, everything in this world has its implications. Since social media is a multi-functional two-way communication system, made up of millions of Intelligent users, and in addition to it, its not just a digital paper. For every one, be it— the intelligent user or the web service provider or a developer, it would have its own implications.
First of all, we would cover its implications on the so called Intelligent Users:
Second of all, the developers are the next target of this blog.
Social media in 2010, is likely to become a part of the everyday lexicon of business. The technology will begin to fade into the background so that the people can actually focus on the relationships that are created because of the technologies, not the technologies themselves. Big companies will allocate big bucks to social. "Twitter will become finally the pace maker for application interfaces. Unlike the thousands of gadgets on Facebook, the more than 2,000 applications for Twitter are actually integrated applications —more than twice as many as for Salesforce.com in just 2 years."
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