The extent of cloud computing: A total of 69% of all internet users have used cloud computing, whether that means they have stored data online or used a web-based software application.
Real-time personalization of the customer experience has been described as the holy grail of digital marketing. And the race is on. Gartner believes that by 2018, businesses that excel in personalization will outsell those that don’t by 20%. Though the benefits are clear, the path to get there is not. more
Cloud computing represents the next phase in the logical evolution in the delivery of IT services. This complimentary white paper from IBM will explain how cloud computing will help your business through specific examples from cloud implementation abroad, and more. more
Integrated Services Management, or ISM, is a major evolutionary force guiding management technology and practice progress in enterprises today. The implications of ISM are broad, but the essence of the initiative is a re-thinking of how IT delivers value to the organization it serves, and a re-framing of all IT contributions around the concept of services. more
With IBM's Service Assurance and Fulfillment solution CSPs are able to integrate business processes with service delivery systems, modernize legacy and proprietary systems, and focus on fast return on investment. And in the first ever Magic Quadrant for Operations Support Systems (OSS), Gartner has declared IBM the "leader" in the space. more