Recently most of the exciting news in telephony is coming out of companies that are enabling telephony applications and mashups that extend traditional software and web-based applications by adding voice services. A great example is Twilio that is aggressively promoting its API for adding voice to all kinds of web applications. The Cloudvox acquisition by Ifbyphone is no exception and it brings together an aggressive hosted phone services company with a company providing great web- or coud-based voice services. The combination is going to be a strong player in providing services that run the gamut from traditional hosted phone service through to cutting edge Web 3.0 voice apps that are totally web based.
An Ifbyphone representative said that customers want everything from pre-built telephony applications like click-to-call to hybrids where they can customize an existing app to meet their needs, all the way to rolling their own applications like custom voice menu driven solutions.
“By acquiring Cloudvox, we’re sending a message to businesses of every size: If you’re interested in using telephone applications to automate sales, marketing, business processes, and Web applications, we're the place to start,” said Irv Shapiro, CEO of Ifbyphone. “Businesses can rent an existing application from us and tightly integrate their business with that app. Or they can now use Cloudvox to build their own portable, open application from scratch and still take advantage of our cloud infrastructure and phone expertise.”
Cloudvox is built around the Asterisk open-source phone server, and can be described as “Asterisk in the cloud.” Cloudvox is compatible with existing Asterisk applications and software libraries; further, it is scalable, deployed in a carrier-grade environment, and simple for developers to use.
These new virtual voice services are growing at a staggering rate because they allow busiensses that are online or web savvy to extend both their web applications and make thenm more poweful and simultaneously build new telephone based applications that can provide new and better services for customers and bring in new business.
Financial details of the acquisition were not disclosed. For more information about Ifbyphone’s Cloud Telephony applications, including IVR, Voice Broadcasting, Call Tracking, and Virtual Call Center, visit www.ifbyphone.com. To learn about or use Cloudvox, visit www.cloudvox.com.
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