You’ve been tasked with saving money for your company. One of the areas you’re looking to cut costs but not service is in the company’s phone bill. Several of your colleagues have mentioned to you that SIP Trunking is the way to go. But what is SIP Trunking, and what will it do for your company?
First, a basic understanding of the traditional phone system is necessary. The private phone system currently installed in your business is called a PBX. The PBX is directly connected to the public telephone system (known as the PSTN). When you initiate a call, your call travels through the phone lines used by the PSTN.
Using a SIP Trunking service modifies this process. A SIP Trunking service provider allows a company to get PSTN connectivity via the Internet. Instead of the traditional physical wires running from a provider to a business, a SIP trunk now connects to the PSTN through the Internet. Now when a call is made, a SIP softswitch will route the call to its destination. However, the call will not go through the telephone lines that make up the PSTN. Instead, it will travel through the Internet.
SIP Trunking combines connections for data and voice into a single line. A company’s data network now carries voice traffic. Features that typically come with this service include local and long distance service, 911 services, directory listing, and caller ID. All of these features will work in conjunction with the company’s existing PBX.
OK, you say. I get how it works, but so what? What will it do for me in terms of cutting costs without sacrificing features? These are fair questions. Some of the benefits companies enjoy by going with a SIP Trunking service are:
SIP Trunking allows a company to use its existing investment in the phone system that it has and interface that system with the Internet. The result is that the company enjoys VoIP services and enjoys a state of the art communications process while immediately seeing a drop in expenses from the costs associated with the traditional phone provider and service. With a modest outlay, a company can see a beneficial return on investment in six months or less. If you’re looking to cut costs in your company’s phone bill while making the phone system itself more efficient, a SIP trunk is a prudent way to go.
VoIP makes a lot of sense for educational institutions—and it’s not just because of the substantial cost savings. Other benefits include increased efficiency and integration options. Emergency responsiveness can even be improved. more
When was the last time you evaluated the performance of your current business phone system? For most people, the answer is too long ago. Phone systems are one of the most overlooked tools in business, even though they’re also one of the most important in terms of employee productivity. more
For years, all kinds of businesses depended on Private Branch Exchange (PBX) phone systems to help facilitate direct, line-to-line communication. Over the course of the past decade, however, Voice over Internet Protocol (VoIP) technology quickly became the go-to resource for brands. more
While more businesses make the switch to VoIP every single day, there are also many that choose to stay with the system they are used to.The rationale is almost always the same. You don’t want to shake things up when what you are already using is working. more
Choosing a phone system for your business isn’t as easy as it looks. Most people learn this the hard way. You choose a new system, and everything seems fine. Until it isn’t. In hindsight the problems always seem obvious, yet countless businesses fall into the same traps every year. more