Now On Demand - Focus Marketing Roundtable: Email Marketing

Updated: January 21, 2011

Email marketing is a form of direct marketing that relies on email as a means of communication. In this Roundtable you'll learn about today's pressing issues in email marketing, including:

  • Social media vs. email marketing? Which one will last?
  • List rentals and purchases: Which one is right and for what situation?
  • Permission vs. relevancy