Signs that this year’s holiday season will be different already abound.

Walmart made the surprising decision to close all its stores on Thanksgiving Day the first time since the 1980s. Amidst the uncertainty, retailers still need to prepare.

Download this white paper to learn the methods, strategies and tactics retailers should consider this holiday season while:

• Ensuring online channels are efficient and engaging for customers in order to be competitive.
• Prioritizing the customer experience while maintaining social distancing guidelines.
• Optimizing email and customer lifecycle campaigns to reinforce holiday content and increase cart abandonment thresholds.


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