First Steps for Purchasing a Video Conferencing Solution

By Lori Shepherd
Updated: February 21, 2011

There are numerous reasons to consider video conferencing within any business environment, reasons ranging from increasing productivity of staff to reducing travel costs, to return on investment, not to mention the transformation of work environments due to the rise of mobile staff, whatever the reason, deciding to make the purchase appears to be a smart business investment. But before you make the purchase be sure to consider the following key factors when researching video conferencing solutions for your business:

Video ConferencingWeb Conferencing versus Video Conferencing: Know the Difference

Video conferencing offers numerous communication benefits that are not available with web conferencing. Popular internet chatting services can certainly connect one person with another, but not much more. One-to-one contact might be ideal for regular business meetings, but rarely suffices for meetings where numerous employees are attending.

High-Speed Internet Connections: A Must

Does your business have high-speed internet connection? It will need to in order to allow video and audio to stream without a hitch. When meeting participants are connected successfully, they’ll be able to communicate with each other without experiencing system lag.

Security Considerations

Anytime proprietary information is the subject of discussion suitable for concerned parties in a video conferencing environment then your connection must be secure. For normal use this may not be the case. In highly secure meeting environments premium video conferencing solutions will offer encryption features whereby the data being streamed between meeting participants is protected.

Video Conferencing for Tight Budgets

Video conferencing offers numerous benefits to business which can be quite costly, particular for businesses with tight budgets. Thankfully, among the numerous video conferencing providers available, are those providing video conference room rentals. Usually these solutions are purchasable as a standalone service or as a service bundled with other services including office rental, virtual office solutions, and postal address rentals, among others. The benefit of renting is that you pay only for the times it is used which may be the most practical option if your businesses need video conferencing infrequently.

These are all important considerations to keep in mind while researching video conferencing solutions. Much to think of for sure, however, given the broad range of excellent solutions on the market, and many of them suited for various budgets, businesses of all sizes can now join in the video conferencing environment.

Featured Research
  • Video Conferencing Showdown

    If you feel overwhelmed by the video conferencing options available for your business, you aren’t alone. There are dozens and dozens of different solutions, ranging from no-cost options to software that will cost thousands. The question is which one is right for your business and how can you get the most value. more

  • Best Video Conferencing Features for Business

    Most businesses are currently underutilizing their video conferencing software because they aren’t aware of the different ways it can be used. Understanding the different features of video conferencing software can be critical to getting the most out of your investment. These features often vary from one option to the next as well, so it's important to do your homework before choosing a specific service. more

  • 9 Ways Video Conferencing Supports Business Growth

    90% of information is transmitted in the human brain is visual, and people process visuals 60,000 times faster than text. Video and video conferencing is fastly becoming the new must-have business tool for generating profits and successfully growing your business. In fact, over the past four years, the percentage of companies utilizing video conferencing has jumped from 41% to 58%. more

  • 9 Tips for a Compelling Video Presentation

    Face-to-face communication is the most effective way to collaborate and bring ideas to life in your business. Because of this, many businesses invest heavily in travel budgets so they can meet in person to create and nurture business opportunities. However, video technology has become more accessible, affordable, and user-friendly over the years. In fact, the enterprise video business market will reach $36.5 billion by 2018. more

  • 9 Ways Video Conferencing Gives You a Competitive Advantage

    Embracing video conferencing in your business can bring your company many lucrative and positive benefits that will help you excel through better communication and more efficient collaboration. In fact, 89% of professionals agree that video conferencing reduces the time needed to complete projects or tasks. more