Key SEO Concepts Changed by Google

Updated: August 11, 2010

No more.

I have a new ( - May 15th 2010), website that I have been tracking closely.
Last week I noticed that the Page Rank went from 0 to 4

I also have another website, that also has a PR4.
Fantastic has been around since the internet was only 4 computers and has built up an organic following of over 5000 websites.

My webstats show only 120 links to the site, not nearly in the same volume as Fantastic.

If Page Rank was being calculated mathematically this simply could not be.
I now suspect that it is based more on relevance than before and less on the math.
All my links to NBS SEO were done in SEO discussions, like this one and that must now count heavily.

In regards to the Caffeine update, Googler Matt Cutts said that it was done to facilitate ranking and not one of indexing.

Ranking is faster for both new websites found by their spider, (no comment on manual submissions yet), and tweaks to existing sites. My last site ranked overnight after it was found on my business website.

In spite of my site jumping to PR4, my search results for "organic search engine optimization training" stayed at #2 out of about a million competing sites.

Another factor that swings me to the dissociation of PR and search positions is that a low or even 0PR page can be in a better position than a a page ranking higher.

Featured Research
  • The Contact Center Conquers the Cloud

    Contact Centers have come a long way over the past few decades. Learn how this important asset has evolved into the cutting-edge offerings of today. more

  • The New SMB Phone Systems Comparison Guide

    Does your small or medium-size business need a new phone system? Then you're in luck! Our new, updated comparison guide helps you cut through superfluous information and narrow down your list of solution providers. Get the latest data on phone system features, pricing, and performance metrics in an easy-to-use format. more

  • Contact Center Software on a Budget

    Although contact center software is necessary for a modern contact center, it can be outrageously expensive. Many companies find that their budget bloats during the implementation process. more

  • How UC Can Help Your Business Survive the Holidays

    The holiday season is filled with frenzy and excitement for businesses and consumers alike. Consumers prepare gift lists, compare brands and prices, and begin shopping with a vigor that is not present most other times of the year. For many businesses, the holiday season accounts for a large profit bump at the end of each year, and companies strive to exceed their goals and keep customers happy during this rush late in the year. more

  • [Infographic] Switching Phone Systems

    There are a lot of possible reasons you might want to switch to a new phone system. The old one might cost too much or be too troublesome to operate and maintain. It might not be flexible enough. It might not be reliable enough. Or it just might not have the kinds of features and capabilities that you need in today’s competitive business climate. more