Customer Relationship Management (CRM) solutions are offered as hosted solutions and as on-premise or on-site solutions. There are several differences between these two solutions, which makes each of them appealing to different sized businesses. An on-site CRM solution requires a business to invest in the hardware to implement the solution, the middleware to integrate the solution, and employees to maintain the solution. Maintenance for a CRM solution generally involves database backups and upgrades, server maintenance and network administration, and software updates and upgrades. Because the business is responsible for purchasing the technology and hiring employees to maintain the solution, on-site solutions cost more than hosted solutions. However, on-site CRM solutions are appealing to some businesses because they can be customized. Once the license to the software is purchased, a business can do whatever they like with it, which includes customizations. Large businesses typically need CRM solutions that can be customized and small business generally don’t. Large businesses also typically have the capital to invest in a robust and customizable CRM solution.
There are two types of on-site CRMs solutions; proprietary and open source.
Hosted CRM solutions generally appeal to small and medium sized businesses because they cost less and are quick to implement. It typically takes businesses ten to fourteen months to implement an on-site CRM solution whereas it usually takes less than three months to get up and running on a hosted CRM solution. Hosted CRM solutions are popular among the small and medium sized business industry because small and medium sized businesses don’t usually have the unique needs that large businesses have. While hosted CRM solutions are not customizable, they are configurable.
There are a variety of names for hosted CRM solutions. Besides hosted CRM, these solutions are also referred to as web-based CRM, on-demand CRM, and Software-as-a-Service (SaaS) CRM. Hosted CRM vendors require businesses to pay a monthly fee to use the software, which is typically hosted at the vendor’s data center. Because the software is hosted by the vendor, the vendor takes care of maintenance issues and upgrades.
Customer Relationship (CRM) software has become one of the most important business tools in today’s world. By allowing you to better connect with new and existing customers, CRM is an indispensable tool for sales teams and customer service teams alike. But with so many choices available, it can be difficult to decide on a solution. more
Customer Relationship Management (CRM) software is an invaluable tool for any e-commerce start-up. Your existing customers are the most valuable asset you have. With a CRM, you can better engage with them so that one-time customers become repeat customers and even evangelists for your brand. more