In a keynote address at the 2011 Enterprise Connect event in Orlando, Skype and Citrix announced a strategic partnership focused on enterprise conference communication. This collaboration will enable businesses to utilize the best of the Skype for Business platform while enhancing it with additions from Citrix’s Go To Meeting technology.
Skype has been a leader in the realm of video calling, particularly with regard to mobile devices and home computer users, while Citrix has established itself as a global leader in video conferencing and virtual meetings. This partnership will allow Skype’s business users added capabilities when it comes to virtual conferencing.
Currently, Skype’s business clients enjoy features such as instant messaging, file sharing, group video, and voice/video calling. The addition of Citrix technology will add rich interactive screen sharing capabilities and an enhanced virtual meeting environment in which presentations and demonstrations will be more effective.
The joint effort will also allow for conference calling that integrates both IP calling (through Skype) and callers using standard PSTN telephone lines. All calls will use Skype’s proprietary codec, ensuring high quality voice transmission. The combination of this with Go To Meeting’s intuitive design and increased interaction for conference situations will allow for increased productivity and ease of use for Skype’s business clientele.
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